Editor de contenido Colombina
August 05 2020
Colombina’s iconic Bon Bon Bum bubble-gum filled lollipop turns 50 and is now sold in Walmart stores across the USABon Bon Bum is currently exported to nearly 80 countries and its presence in Walmart stores across the USA is forecast to bump up Bon Bon Bum sales by 4-5% within two years.
The Colombina Business Group announced that the lollipop at the heart of the Colombian nation is now being sold in 47 of the 50 states in the USA at one of that nation’s retail titans, Walmart.
Bon Bon Bum had been in Florida catering to Colombians in that state, but now, after being product-coded by Walmart, the charming strawberry lollipop has leap-frogged into nearly the entire United States.
The Walmart news broke just as Bon Bon Bum turned 50. The top-of-heart old-style red strawberry lollipop is endearing and enduring. But ever the innovator, Colombina has gone onto make Bon Bon Bum in a variety of evocative tropical Colombian fruit flavors, such as lulo, passion fruit, watermelon, pineapple, tangerine and even mango. Bon Bon Bum’s 50-year trajectory in Colombia coupled with its beguiling bouquet of tropical flavors, has made it the go-to candy for any occasion for millions of Colombians.
“Bon Bon Bum is set to open international trade doors for other Colombian products. Although the quarantine brought with it operational complexities for industry and international trade as a whole, Colombina is still betting on expanding its reach and doing its part re-activating economies and prevailing with new consumers”, said Cesar Caicedo, Colombina CEO.
Bon Bon Bum is currently exported to nearly 80 countries and its presence in Walmart stores across the USA is forecast to bump up Bon Bon Bum sales by 4-5% within two years.
Colombina has a wide array of products no less enchanting than Bon Bon Bum, such as Chocobreak, Nucita, and Coffee Delight, just to mention a few. And because they have been tailored to the irresistible Colombian spirit, products like Bon Bon Bum and its Walmart-USA milestone can free up the market for more Colombina in-roads around the globe.